Sabrina Starling PhD, PCC, BCC

This 1 Habit Will Get You Freedom from Your Business

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How many hours per week do you spend working ON your business?

When I survey business owners at the beginning of their work with me, the majority tell me they are working 4 or fewer hours per week ON their business. Most of their time working is spent working IN the business. This is not surprising since most of my clients hire me because they want FREEDOM from the day-to-day involvement in the business. At the start of our work together, most can be away from their business for only brief periods of time before the business grinds to a halt.

I’ve been coaching small business owners for 10 years now. Over the years, I have been very curious about the characteristics and habits that distinguish business owners who successfully gain freedom from the day-to-day operations of their business from those owners who continue to be overworked and tied to their business.

There is 1 habit that distinguishes these two types of business owners. This 1 habit propels a business owner from being the hardest working employee in the business to being an owner who facilitates and empowers employees to get the work done. What is this 1 habit?

It is the habit of regularly setting aside significant time, each week to work ON the business.

Think about it. Hiring a coach is very much like hiring a personal trainer to lose weight. If you hire a personal trainer to lose weight, and you meet with that trainer once per week, but don’t set aside time to do the exercises the trainer customizes for you, how likely are you to actually lose weight? Not likely!

Similarly, if you hire a coach to help you improve your business, meet with the coach regularly, but don’t set aside regular time to work ON the business, how likely is it that you will make strides forward with your business? Not likely!

Here’s the harsh truth…

The time for working ON your business is never going to magically appear in your schedule. You are going to have to make it happen and it won’t be easy. If you want to see real improvement in your business’ ability to function without you being the hardest working employee in the business, set aside at least 4-8 hours per week to work ON your business.

There will always be more “urgent” matters competing for your attention. Inevitably there will be crises popping up during the time you set aside to work on the business.

To experience real progress, you are going to have to treat your “ON the Business” time like an appointment with one of your best clients or customers. You wouldn’t miss one of those appointments, would you?

What counts as ON the business time? An “ON the Business” activity is any activity that moves your business closer to growing without you filling the role of one or more employees in your business.

Get into Action:

Pull out your calendar right now and block time in this next week to get your ON the Business time in. Do this every week, and get help making sure you are working ON the right activities to get your business growing without your day-to-day involvement. You will be pleasantly surprised at how far you move your business forward in the coming year!

Article written by :
Sabrina Starling PhD, PCC, BCC
Dr. Sabrina Starling, The Business Psychologist™ and author of the How to Hire the Best series is the founder of Tap the Potential. Tap the Potential specializes in transforming small businesses into highly profitable, Great Places to Work! Never one to accept status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients' growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world's leading expert in attracting top talent in small businesses — no matter what hiring challenges those businesses are facing — and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths. With her background in psychology, and years of driving profit in small business, Dr. Starling knows what it takes to find, keep and get exceptional performance out of your biggest investment — your team members. Visit Dr. Sabrina and the Tap the Potential Family at www.TapThePotential.com. While you’re there, be sure to check out all the great resources, including Dr. Sabrina’s most in-demand webinar, How to Make Your Time Worth 10K an Hour.
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4 Responses to This 1 Habit Will Get You Freedom from Your Business

  1. Edwin Soler says:

    There are some great points here. If I may, I am currently reading a book that has transformed my mind in less than four chapters with many more to go. It has captivated me to the point I cannot read it and consume it fast enough. I was going to recommend it to Donna and Mike after I finished reading it but now that I read this post, now is the best time to recommend it. It’s called The One Thing by Gary Keller and Jay Papasan. Easily one of the top 15 books every single entrepreneur should read! Yes, it’s THAT GOOD!

    • Dr. Sabrina says:

      Edwin and Ron, thank you for that strong recommendation. That book has been on my list of books to read for quite some time. I’m reading it next! What inspired me to block my ON the Business time was the on-going frustration I had about not finishing my own book. I listened to the Miracle Morning and it dawned on me that I need to be blocking dedicated time each day to get this done. Focus and dedicated time–it works!

  2. Ron Acher says:

    I second Edwin’s comment above. Gary Keller’s book is a complete answer to how to make the time Sabrina recommends to work ON your business (and do much more). I was gripped with the same fever to read it without putting it down as I later experienced reading Mike’s Profit First! 🙂

  3. Donna Leyens Donna Leyens says:

    Thank you, Edwin and Ron, for that recommendation! I’m going to purchase that book and read it next!

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