Sabrina Starling PhD, PCC, BCC

GAME-Changers for Your Small Business in 2015


2015 is approaching rapidly! Every year, I use the last month to do strategic planning in preparation for the following year. Year-end is a great time to reflect on the year’s WINS and losses, along with all there is to be learned. Then, plan the year ahead.

There are 3 key strategic areas small business owners should be planning:

Profit. How much profit do you want in 2015? What is your realistic plan for achieving this?

Revenue Growth. How will you grow your revenue? What opportunities do you have to serve your Ideal Customers and attract customers more like them? (HINT: Focusing on your best customers is highly cost effective and PROFITABLE!)

Employees. What roles do you anticipate needing to fill in the coming year? How will you attract A-Player employees who are a great fit for your business culture? (HINT: 1 A-Player can do the work of 9-12 C or D Players. A-Players GROW your PROFIT).

In recent years, there have been significant advances in the strategies small business owners have at their disposal to plan for profit, increase revenue by focusing on your best customers, and attract high-performing employees who fit your culture. These strategies will ELIMINATE many of the headaches you deal with on a day-to-day basis.

Unfortunately, many small business owners I talk to are unaware of these strategies simply because of the overwhelm that comes along with running a successful small business.

That’s why I put together a free training, “7 Surefire Strategies for Rural Business Success in 2015″. I want to give you the low-down on what you need to know to start planning a successful 2015. (Oh, and even though I focus on rural business, if you are in a more urban area, rest assured, these strategies will be even more effective for you. Consider yourself privileged to get this insider info your competitors won’t get 😉

Claim your spot NOW for this
FREE December 3 Training!

“7 Surefire Strategies for Rural Business Success in 2015”

Article written by :
Sabrina Starling PhD, PCC, BCC
Dr. Sabrina Starling, The Business Psychologist™ and author of the How to Hire the Best series is the founder of Tap the Potential. Tap the Potential specializes in transforming small businesses into highly profitable, Great Places to Work! Never one to accept status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients' growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world's leading expert in attracting top talent in small businesses — no matter what hiring challenges those businesses are facing — and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths. With her background in psychology, and years of driving profit in small business, Dr. Starling knows what it takes to find, keep and get exceptional performance out of your biggest investment — your team members. Visit Dr. Sabrina and the Tap the Potential Family at While you’re there, be sure to check out all the great resources, including Dr. Sabrina’s most in-demand webinar, How to Make Your Time Worth 10K an Hour.
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